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Underdog (advertising character) : ウィキペディア英語版 | Underdog (advertising character)
Underdog is a character developed by The Gate London advertising agency and animated by Aardman Animations. The character is featured in advertisements for the personal injury claims company, National Accident Helpline, a UK-based provider of personal injury services. ==Origins== Underdog was created in 2010 for the insurance provider National Accident Helpline, as a claymation figure (often seen with bandages on his arms, legs and ears). The character made his first TV appearance in the same year. The initial concept of Underdog was created by The Gate London advertising agency (creators of Wallace and Gromit, the British stop motion comedy film series), where Dave Trott is Chairman.
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